Great question! 🌿 Our fragrances are crafted without phthalates and parabens, which means they are clean and free from synthetic fixatives that make conventional fragrances last longer. Because of this, reapplication is key to keeping your favorite scent fresh throughout the day!

Here are a few tips to help your scent last longer:

✨ Layering works! Apply the matching lotion or body butter first, then follow with the fragrance spray.

💧 Moisturize before applying. Fragrance holds better on hydrated skin, so using a body oil or lotion beforehand can help.

🎯 Target pulse points. Spritz on wrists, behind ears, and the back of your neck for better scent retention.

🔄 Reapply as needed. Since our scents are free from heavy chemicals, refreshing them throughout the day will help maintain their presence.

We love that you appreciate the purity of Jordan Essentials fragrances, and we’re always here to help with more tips!